The best way to sell something - whether it's an idea, an opinion, or even a high-end automobile - is to figure out what your "audience" really wants and needs. Once you know what they are trying to gain, you will know how to approach your sales pitch. For example, Scorpio, if someone is buying a car and loves speed, then a turbocharged engine will be one of the features worth mentioning and demonstrating. You may be trying to sell a concept now, and you need to figure out what will inspire someone to buy into it. Use your intuition and insight. 行銷某個東西的最佳方法—無論是要賣想法、觀點、或者甚至是高級汽車—就是弄清 楚你的「觀眾」真正想要和需要的是什麼。一旦你知道了他試圖想要獲得的東西是什 麼，那你就會知道要如何進行你的行銷手段。舉個例子，如果某個人要買車，而且他 喜歡速度感，那麼渦輪引擎就會是值得一提與大肆宣傳的特點，天蠍。你現在也許正 試著要推銷某個觀念，而你必須搞清楚什麼才能對接收的人有所啟發，並且接受你的 觀點。好好運用自己的直覺與洞察力吧。 -- 願所有相遇都是美好而不留遺憾。 --

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