※ 引述《alima (賈考柏)》之銘言： : 123. Advertisement: Today’s customers expect high quality. : Every advance in the quality of manufactured products raises customer : expectations. The company that is satisfied with the current quality : of its products will soon find that its customers are not. : At MegaCorp, meeting or exceeding customer expectations is our goal. : Which of the following must be true : on the basis of the statements in the advertisement above? : (A) MegaCorp’s competitors will succeed in attracting customers : only if those competitors adopt MegaCorp’s goal as their own. : (B) A company that does not correctly anticipate the expectations : of its customers is certain to fail in advancing the quality of its products. : (C) MegaCorp’s goal is possible to meet only if continuing advances : in product quality are possible. : (D) If a company becomes satisfied with the quality of its products, : then the quality of its products is sure to decline. : (E) MegaCorp’s customers are currently satisfied with : the quality of its products. : 這題是問assumption : 如題：在總結時有點卡住轉不過來 : 總覺得BorD似乎比較接近假設 : 我自己總結的罪名如下-- : A是錯在 提到競爭對手 - 無關議題 : 但B,D,E總覺得有跟答案沾上邊......可以請版友題點一下錯誤考點在哪嗎...謝謝=P 小弟認為本題不是考assumption 你要由已知的訊息來判斷選項的內容是否正確 b提到如果一個公司沒有正確預期消費者的期望,則該公司無法品質創新 而原文只有提到消費者期待高品質,而公司提高品質會再次提高消費者預期 跟'預期消費者的期望'並無相關 d提到如果一個公司滿意自己產品的品質,則產品品質會下降 從原文不能推出這個結果,頂多能說如果公司滿意自己產品品質,則消費者會變得不滿意 而公司產品的品質不會自己降低 e提到Megacorp的消費者滿意他的產品品質,但是原文只是一個廣告,並無能提供證據 顯示本選項正確 而c提到只有當產品品質能不斷創新時,Megacorp的目標(不斷滿足或超越消費者預期) 會成真 --> 從原文可以獲得支持 因為若該產品品質創新會有瓶頸,則消費者的對品質的預期有一天會超過產品本身的品質 ,也就是說Megacorp的目標就沒辦法達成 --

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