作者Sixigma (六西格玛)
看板Soft_Job
标题[新闻] AI startup Appier gets $33M Series C
时间Wed Aug 30 20:55:40 2017
AI startup Appier gets $33M Series C from investors, including SoftBank
Group, Line Corp. and Naver
Appier, a Taiwanese startup that helps companies harness artificial
intelligence to make marketing decisions, announced today that it has raised
a $33 million Series C round from an impressive roster of Asian investors.
They are SoftBank Group Corp., Line Corp., Naver Corp., EDBI (the Singapore
Economic Development Board’s corporate investment arm) and Hong Kong-based
financial services firm AMTD Group.
This brings Appier’s total funding so far to $82 million. Lead investors in
its previous rounds included Sequoia Capital and Pavilion Capital. Appier
co-founder and CEO Chih-Han Yu says its Series C will be used to grow its
engineering and research and development teams in countries outside of
Taiwan, including Singapore.
Appier intends to continue deepening its reach in Asia before it considers
expanding into other regions.
“We are focused on internet companies in Asia and I think this round of
investors gives us great partnerships to expand all over Asia,” says Yu.
SoftBank Group and Line Corp. are both headquartered in Japan, while Naver
Corp. is one of South Korea’s largest internet firms. Both countries are
among Appier’s largest markets in north Asia. (While SoftBank Group’s $93
billion Vision Fund is currently in the spotlight for its unprecedented
investment spree, Appier’s funding came directly from SoftBank Group). EDBI
represents Southeast Asia, another important market, while AMTD is a link to
Hong Kong.
When Appier was founded in 2012, its focus was on cross-screen advertising,
which Yu says served as a launchpad for its other solutions. Now it has two
main products. The first, called the CrossX Programmatic Platform, was
created to let companies apply artificial intelligence to their digital
marketing campaigns. The second, Axion, is a data intelligence platform that
helps companies understand and predict customer behavior. Thanks to its roots
in cross-screen advertising, Appier has a strong graph of user data that
serves as the foundation for its predictions, Yu says.
“Marketing was a starting point for us to first engage with companies and
also find a lot of great partners to work with,” says Yu. “Over the years
we saw the strong need many companies have that want to use AI to solve
multiple problems, analyze and have deeper insight into their users and also
better understand forecasts of user behavior.”
For example, one cosmetics company uses Appier software to synchronize data
from across different departments and sources, including retail sales and its
apps. CrossX helps its marketing team figure out how to increase customer
engagement, while Axion gives them more detailed insight into groups of
customers, including which ones are most likely to turn into repeat customers
and when they will probably want to buy products again.
Appier currently works with three main categories of businesses: consumer
brands, e-commerce companies that already have a lot of user data and want to
add more prediction layers and mobile commerce or game developers that need
to figure out user engagement patterns for online-to-offline services or
in-game behavior.
In a prepared statement, Ren Tanaka, SoftBank Group’s corporate officer and
deputy head of business, said “AI, combined with big data, IoT and other
disruptive technologies, is going to create an impact on the world that will
be bigger than the Industrial Revolution. We are already starting to see AI
generate benefits in many parts of our lives and believe it also has a great
role to play within the enterprise. Appier’s approach to AI for the
enterprise is unique and we look forward to partnering with them as they
build exciting new AI solutions for business.”
Link
https://goo.gl/wRi3yp
total funding $83 M so far 你跟我说这是台湾新创…
所以就算你阿嬷都会造轮子，火箭的价值还是在那边啦
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※ 文章网址: https://webptt.com/cn.aspx?n=bbs/Soft_Job/M.1504097742.A.97F.html
※ 编辑: Sixigma (101.13.163.233), 08/30/2017 21:09:40
1F：推 oneheat: c round了，决生死的时候到了 08/30 21:53
2F：推 ldkrsi: 听说这间近一年的ML新人缺只收台大cs的 08/30 21:54
3F：→ zenixls2: 不要放旧照片啊... 08/30 22:33
4F：嘘 final01: 人家老板都是台大CS神人了~只要台大CS不为过吧 08/30 23:25
5F：→ final01: 嘘错...拍谢 08/30 23:25
6F：推 sOuOr: 想知道从美国flg回去这家值得吗@@ 08/31 02:40
7F：推 drak4dd: 除非依照flg回来的开特别的pay, 不然若是照内部普遍给台 08/31 04:11
8F：→ drak4dd: 湾人的水平应该不划 08/31 04:11
9F：推 drak4dd: 而且在美国做广告投放的公司也一堆... 08/31 04:13
10F：推 exthrash: 阿嬷都会做的ML 08/31 04:47
11F：推 drajan: Appier不只做广告投放...没看内文？ 08/31 06:38
12F：→ KernelChen: 等着看这家吃鳖 08/31 07:24
13F：→ zenixls2: 吃鳖不至於，他又不像其他新创会烧创投的钱，早自负盈亏 08/31 07:57
14F：→ zenixls2: 了 08/31 07:57
15F：推 s678131: 从ID 可以看出是 Six sigma 专家 08/31 09:11
16F：推 benben994: 别乱造谣，明明就有清大的同学进去 08/31 11:52
17F：推 yshnow: PCMAN也不是台大CS啊 造谣 08/31 11:55
18F：推 lukelove: 是阿 pcman是台大cs master吧 08/31 12:51
19F：推 tsoahans: PCMAN後来有念台大硕 08/31 12:56
20F：→ hungys: 没更新到消息说人造谣XD 08/31 13:28
21F：推 windleaf: 很多人都不是台大的啦 比例问题而已 08/31 13:41
22F：推 ldkrsi: PCman不是ML team的人吧 08/31 15:00
23F：→ ldkrsi: 就我所知这间公司在早期搞ML和DM是以政大的为主 08/31 15:05
24F：→ ldkrsi: 但在那位教授加入後没经验的ML和DM硕士新人几乎是台大的 08/31 15:06
25F：→ f496328mm: 那位教授？林轩田？ 08/31 17:12
26F：→ Morphee: 自己去林客硬上看拉 95%都是NTU的 08/31 18:01
27F：→ Mtcat: 林轩田吧 可估一下新闻 08/31 20:09
28F：推 CharlieL: 我们欢迎任何学校毕业，有能力有兴趣有热情的朋友加入 09/01 05:23
29F：推 CharlieL: 我们团队，很刚好最近几位要上工的新伙伴都不是台大的， 09/01 05:24
30F：推 CharlieL: 应该可以破解鄕民的道听涂说…… 09/01 05:24
31F：推 drajan: 田神出现了 (膜拜) 09/01 05:58
32F：→ leafwind: 谁是政大...有点毛，我胆子不大别吓我QAQ 09/01 11:06
33F：推 brandyjohn: 台大真可怜,各种被歧视,挑台大也不行,不然挑大叶好了 09/01 12:36
老师的意思是是不是台大不是重点，辟谣一下，也不是歧视吧
※ 编辑: Sixigma (118.160.54.21), 09/01/2017 13:50:00
34F：→ aiueokaki: 先解决面试官的态度可能比较适合 09/03 15:48
35F：推 stephenc: 推田老师 08/27 11:48