作者seven711 (麦克鸡块好吃)
看板Shapovalov
标题[情报] Nike闪亮的新脸孔 - Shapovalov
时间Wed Oct 10 21:20:40 2018
情报来源:
https://goo.gl/ayz7KZ (9月Forbes专栏)
Give tennis star Denis Shapovalov all the flash he can handle. The
19-year-old Canadian,
currently ranked 28th in the world and
the youngest
player in the ATP top-40, loves color.
前40名最年轻的沙弟喜欢亮晶晶的东西。
“I like wearing some flashy colors,” he says, “and Nike comes out with
flashy stuff. I am a sneakerhead and love looking good on the court.
I love
sick kicks.”
喜欢美网战袍这种明亮的颜色(铭黄搭配深蓝值星装),觉得在球场上穿很好看。
Whether during the U.S. Open in New York City where Shapovalov donned his
favorite on-court sneaker, the
Nike Ultra React during his third-round run
that ended in a five-set loss on Friday, or off the court, the last few years
have turned the Israel-born, Russian-speaking, Ontario-raised “Shapo” into
a
sneaker collector and a new face of Nike’s tennis collection: NikeCourt.
除了是Nike court新面孔外,他也是个喜欢
收藏鞋子的蜈蚣系boy。
Ahead of the U.S. Open, Nike pushed both Shapovalov and American defending
champion Sloane Stephens as the faces of their tournament-specific
collections. For Shapovalov,
2018 has proven positive. He has already earned
$1.09 million this year, more than half of his career $1.95 million earnings
and his endorsements include
Nike, Yonex, Biosteel and TAG Heuer. It all adds
up to Shapovalov embracing his love of both winning matches and shoes.
因为美网,nike推出沙弟和去年冠军Sloane作为特定锦标赛的主打星。
沙弟在2018年展现了积极,收入高达109万美元(超国职业生涯奖金195万美元的一半),
他的赞助商包含Nike, Yonex, Biosteel(运动员吃的蛋白粉和能量饮料等等的公司),和
手表Tag Heuer。
With an entire room at his residence in The Bahamas dedicated to sneakers, he
’s grown quite fond of both
Nike’s Air Force 1s and Air Jordan 1s. “I just
love all sneakers in general, but maybe a couple years back a couple of my
friends were pretty into shoes and it got me interested,” he says. “I just
fell in love with a couple and have been
wanting to collect as many as
possible.”
沙弟在巴哈马的家有一整个房间的鞋子,最喜欢
Nike air force和
Air Jordan系列,只
要是好看的鞋子
他 都 喜 欢,他 全 都 要(喜欢蒐集)。
The collection has grown close to 200 now. His interest in basketball — he’
s a big Toronto Raptors fan, having grown up a few miles north of Toronto —
definitely led his interest in the Jordan 1s, especially, he says, but it is
the Air Force 1 style that really has him excited. “Honestly, I don’t think
much of it has to do with basketball,
I just knew that shoe growing up and
have always been in love with it,” he says. “
I collect as many as I can. It
is just a great shoe.”
大概蒐集有两百双鞋鞋,他一直是
多伦多豹龙队的小粉丝,进而引起他对Jordan系列的
兴趣,但他又离不开他的爱Air force系列。
沙弟:「我觉得这跟篮球无关,而是好看、喜欢我就想蒐藏,尽我所能的集。」
Shapovalov keeps his eye on new AF1s at all times. While he doesn’t have any
that have eluded him to this point, if he sees a cool pair, he tries to get
his hands on it. And his favorite?
Anything Flyknit. Plus, it’s always a
bonus when he can land limited-edition pairs, which he did recently. “
I’m
pretty happy with my collection,” he says.
沙弟随时都在关心Air force系列,如果他看到他喜欢的款式,他会手刀下订。
Having risen so quickly in the rankings, Shapovalov has taken on a new role
within Nike. This year’s U.S. Open marketing campaign features him and
Stephens. Sure, Rafael Nadal has his own collection and Roger Federer his own
sponsorship story (Federer still wears Nike shoes on the court), but the
fresh perspective of Shapovalov provides a new look for the brand.
沙弟目前在Nike扮演了新脚色,今年的美网营销活动以他和Sloane为主,当然Nadal仍有
自己的系列,Federer也有自己的赞助故事,但沙弟为品牌带来一种新面貌。
But does it help him land the sneakers he wants to collect? “
I don’t like
to ask too much from them,” he says. “They are really good with handing me
a couple pairs.
The guys I’m working with know how much I like sneakers and
when they get their hands on a nice pair they send it my way. It is always a
gift and I appreciate that.”
那nike有帮助沙弟的鞋鞋蒐集大业吗?
沙弟表示他并不太喜欢对赞助商提出太多要求,厂商因为知道他喜欢蒐集鞋子,当有新鞋
的时候会给他几双,沙弟很喜欢收到这样的礼物,也很感谢厂商。
On the court, the left-handed Shapovalov wears the
Ultra React because he
feels it helps his movement side to side, enjoys the lightweight feel and
loves the design. He tries to get involved in the aesthetics as much as he
can and if he had his way, he’d have a bit more
black and red together to
choose from. “In the future, it would be awesome to have a personal designer
and choose my own stuff,” he says. “Honestly, though, everything Nike is
doing at this point is pretty cool.”
目前沙弟在球场穿的是Ultra react系列,他认为这双鞋有助於他的跑位,并且很轻盈。
如果可以按照自己喜欢样式设计,用沙弟的审美观看来他会希望有更多的
黑色和红色的
款式,如果将来有设计师愿意采纳他的选择就太棒了~
Shapovalov breaks out a brand-new pair of shoes for every match, favoring the
extra grip a fresh pair provides. He also likes the “
feeling of a new pair
going into a match.” After, he generally gives his size
11.5 shoes — he
wears a
12 or 12.5 in his lifestyle shoes to “feel free in my foot” — to
friends or kids.
他的鞋码是11.5号,生活中他会穿12或12.5号的鞋子比较舒适。
“
Shoes are the thing I want people to see and notice,” he says. Shapovalov,
after all, remains a fan of flash.
沙弟希望大家可以看到并注意到鞋子XDDDDDDD (这篇是nike营销号写的吧哈哈哈)
因为沙弟要前进斯德哥尔摩前有大约一周的休息时间,就翻这篇让大家看一下了~
可以更了解沙弟的生活XD,想送鞋的,鞋码在上面了XDDDDDD
希望沙弟可以越来越好~但也别忘了他是个19岁的小朋友,转职业才一年多快两年,我想
面对这样飞来飞去的生活,18岁就出道上班的生活,是很辛苦的,不管是生理还是心理,
调时差、面对一直输的状况等等的。
他今年底应该可以停在20-30名间,对於沙弟来说,当前要跨越到20名内,太早了。
但相信他会有属於自己的鞋房和一片天(什麽结论)。
结局:seven711手刀下单air force(??????)。
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※ 发信站: 批踢踢实业坊(ptt.cc), 来自: 1.161.143.127
※ 文章网址: https://webptt.com/cn.aspx?n=bbs/Shapovalov/M.1539177643.A.515.html
※ 编辑: seven711 (1.161.143.127), 10/10/2018 21:22:36
1F:推 nfumeur : 登上Forbes的男孩XDDDD 这真的不是nike业配文吗XDD 10/10 22:35
2F:→ nfumeur : Air Force跟Air Jordan都和这位阿弟都很搭阿哈哈 10/10 22:38
3F:推 nfumeur : 身为阿姨很乐见他拥抱80年代风格(从发型到球鞋 10/10 22:43
4F:推 monch : 看到豹龙队的豹字睁大一下眼睛的我是不是有问题 10/10 22:57
5F:→ seven711 : 这篇是业配啊XDD 妥妥的,豹龙、丹鲤斯、豹射 10/10 23:01
6F:推 fish1204 : 蜈蚣系boy XDDDDD 10/11 19:01