活动目的Objectives｜ 经济部中小企业处自民国78年推动OTOP(One Town One Product)一乡镇一特产之地方特色 产业辅导计画，以地方独特性、创新性、历史性及文化性的各项在地资源，创造无法被复 制的新价值，形塑台湾在地新生活形态。 The Small and Medium Enterprise Administration (SMEA) of the Ministry of Economic Affairs (MOEA) began promoting the One Town One Product (OTOP) guidance program for local characteristic industries in 1989 to make locally unique, innovative, historical and cultural creations of new value that cannot be duplicated in order to shape a new lifestyle for Taiwan. 今年，经济部中小企业处特别办理「2011第一届OTOP海外伴手礼大赏」，挑选出具有台湾 在地意象的25项食品、7项工艺伴手礼，藉由「OTOP海外伴手礼品评」会让国外友人更进一 步认识台湾的独特美食及精致工艺，并於现场票选出OTOP最佳人气海外伴手礼食品、工艺各3项。到台湾，别忘了带份伴手礼，分享台湾的美好! This year during the 2011 First OTOP Overseas Souvenir Awards held by SMEA, a selection was made of 25 uniquely Taiwanese culinary delicacies and 7 handicraft gifts. The OTOP Overseas Souvenir Election can help foreign friends to gain a better understanding of Taiwan's distinctive gourmet cuisine and exquisite arts and crafts by holding a vote for the three most popular overseas OTOP handicraft and food product souvenirs. When coming to Taiwan, don't forget to take back some souvenirs to share the excellence of Taiwan with friends and family. 参加资格Qualifications to Participate｜ 非中华民国籍人士(限额70名)，入场请携带邀请函，一张邀请函限1人入场。 Non-ROC nationals (no more than 70 participants in total). Please bring invitation to be admitted. One invitation for only one person's entrance. 活动资讯Event Information｜ 活动时间：100年9月14日(三) PM1:00入场 Time: Wednesday, September 14, 2011,PM1:00 to PM4:00 活动地点：台大医院国际会议中心201室(台北市中正区徐州路2号) Location: National Taiwan University Hospital International Conference Center, Rm. 201 (No.2, Xuzhou Rd., Zhongzheng Dist., Taipei City 100, Taiwan) 活动内容Event Contents｜ 台湾，这个拥有满满人情味的宝岛，邀请您一同细细品味每件特色产品背後的文化故事， 感受台湾人的丰厚情感。 This gem of an island, Taiwan, so full of friendly spirit, invites you to learn together in detail about the cultural back story behind each characteristic product. OTOP海外伴手礼品评会活动现场将准备各式台湾在地的伴手礼，包含美食与工艺品项，邀 请您在品味过後，票选您最喜欢的道地台湾味。 The OTOP Overseas Souvenir Evaluation Election activity site will prepare each local Taiwanese souvenir, including gourmet food and handicraft products, and invite you to vote on your favorite authentic taste of Taiwan after sampling or checking out each item. 除此之外，现场更规划各式互动体验区，包含台湾茶道、客家擂茶等，让您亲身体验台湾 伴手礼的丰富创意与在地特色，并可在现场寄发各式伴手礼明信片，将您最爱的台湾印象 分享给远在他乡的亲友! Besides this, there are also plans for a more interactive hands-on experience that includes the Taiwanese Tea Ceremony and the Hakka Tea Grinding, among other activities, that will give you a very personal encounter with the richly creative, local characteristics of Taiwanese souvenir gifts.You will also be able to send a souvenir postcard from the venue to share your favorite impressions of Taiwan with close friends in distant places. 票选规则Voting Regulations｜ 将於活动入场时发送红色或蓝色识别证，以区分为两路线。领取红色识别证由美食伴手礼 区开始品嚐，蓝色识别证则由工艺伴手礼区及DIY体验区开始进行，并於30分钟後交换区域 体验，进行最佳人气票选。 Upon entering the venue you will be given either a red or a blue ID card to divide the area into two lines. Those receiving a red ID card will sample gourmet food souvenirs. Those receiving a blue ID card will check out arts and crafts souvenirs and will also start to carry out a DIY experience. After 30 minutes, the two groups will change sides and experiences, and then they will vote for the most popular souvenirs. 报名作业Registration｜ 报名时间:即日起至100年9月12日，额满为止(70名)。 Time: By September 12, 2011 (no more than 70 participants in total). 报名方式: (一)、请向执行单位索取或至OTOP地方特色网http://www.otop.tw/news/107868.html 下载报名简章。 (二)、填妥报名表後(英文或中文填写皆可)，传真至02-27817469或mail至 [email protected]，即完成初步报名。 (三)、执行单位将以电话或email方式通知是否报名成功，并寄发活动邀请卡。 How to register: Please direct requests to executive agent or download the general registration rules from the OTOP website (http://www.otop.tw/news/107868.html). After filling out the registration form (in either English or Chinese), fax it to 02-27817469 or mail to [email protected] to complete the initial registration. The executive agent will contact you by phone or email to inform you if your registration is successful and will then mail you your invitation card. 联络窗口｜财团法人中卫发展中心 生活产业部 邱玮婷小姐 （02）2751-3468 ext.8965 ／[email protected] Contact Window Corporate Synergy Development Center Department of Urban Rural Synergy Ms. Chiu Wei-Ting (02)2751-3468 ext.8965 [email protected] 主办单位保有活动变更权利。 --

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