※ 引述《duota (快樂眼淚)》之銘言： : http://www.hollywoodreporter.com/news/fox-replace-star-movies-asia-255223 : The move is designed to capitalize on the studio's Hollywood : brand. : HONG KONG – Fox International Channels (FIC) will launch Fox : Movies Premium on linear television and Asia’s first online pay- : TV streaming platform, Fox Movies Premium Play, to replace Star : Movies in Asia. The channel will be available from Jan. 1, 2012, : in high definition. : The move is to capitalize on the Hollywood association the Fox : brand possesses, said Zubin Gandevia, FIC COO Asia Pacific & : Middle East at the announcement event held on the first day of the : annual CASBAA convention in Hong Kong, one of the first strategic : steps that FIC would unveil in the next few months. “We bring : more Hollywood content to subscribers than anyone else,” Gandevia : said. : The revamped channel will simultaneously unveil to its subscribers : the complementary service Fox Movies Premium Play, the first : online player in Asia and the first made available to subscribers : through a TV network. Viewers can stream online in one go or with : breaks Hollywood movies from Fox, Disney, MGM, The Weinstein : Company and Summit, all of which have long term output deal with : FIC. The service will be launched on PCs, then across devices such : as tablets and smartphones over time. : While movies continues to be the focus of the rebranded channel, : it will offer additional premium contents including original : series such as international hit The Walking Dead and the upcoming : pirate-themed Port Royale; exclusive live events such as the : Academy Awards, the Golden Globes and BAFTA; mini-series such as : Titanic, to be premiered next April to memorialize the 100th : anniversary of the disaster. : Fox Movies Premium will be available in Hong Kong, Singapore, : Malaysia, Thailand, and Indonesia, while the Star Movies brand : will remain in Taiwan and the Philippines, markets that Gandevia : called analog with not enough digitalization. : The company plans to launch similar online players for other FIC : channels such as Star Chinese Movies in the future. “It’s the : general direction of not only our business, but also the world,” : Gandevia told The Hollywood Reporter, “it’s the concept of : television everywhere.” : ＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝＝ : 文章中是提到由於台灣和菲律賓還沒夠數位化，所以台灣還停會保持這個頻道名稱， : 所以有線電視的 STAR MOVIES是不會被更動到而保留下來， : 只是MOD現在的 STAR MOVIES就是高畫質的啊， : 而且文章也1提到STAR MOVIES將被更成名FOX MOVIES PREMIERE且高畫質， : 那現在已數位化的MOD上的STAR MOVIES HD明年也會被更名成FOX MOVIES PREMIERE嗎？ : 有人知道嗎？ 今天我在STAR MOVIES上的臉書PO出這個新聞並提出我自己的看法 STAR MOVIES回我是因為台灣及菲律賓這兩個地區裡 Star Movies品牌知名度較高所以不會更名 難道亞洲即將要改成Fox Movies Premium的地區裡 Star Movies的收視率或知名度都不高嗎? 順便再來問問看MOD跟DISH HD裡面的Star Movies HD會不會改名成FOX MOVIES PREMIERE 原文如下 (圖在這裡:http://ppt.cc/7V;o STAR MOVIES (Taiwan) 台灣和菲律賓的STAR MOVIES之所以沒有同步更名為FOX MOVIES PREMIUM，主要的原因是在這兩個地區中，STAR MOVIES的品牌知名度最高，所以暫不更名 ，並且在數位平台(比如說台灣的MOD以及DISH HD)也可以收看高畫質內容(STAR MOVIES HD)。台灣的觀眾可以根據本身的需求來選擇收視平台，並不會因為頻道是否更名而有所 影響。 --

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