※ [本文转录自 Stock 看板 #1JR2lLBz ] 作者: hayatoman (小小的改变是,成功的开始) 看板: Stock 标题: [新闻] 苹果花32亿美金买下Beats 时间: Fri May 9 09:13:54 2014 1.原文连结： http://ppt.cc/9fCa 2.内容： Apple could be close to making its biggest acquisition in the company's history, offering $3.2 billion to purchase headphone maker Beats Electronics, which recently launched a streaming music service. Should the deal close, it would mark a major payout for Beats founders and music industry icons Jimmy Iovine and Dr. Dre, who launched the Santa Monica, Calif.-based company in 2008. Its products were produced by Monster Cable until 2012, when founders bought back control of the company from Monster and mobile hardware maker HTC. A deal could be announced next week, individuals close to the companies say. The deal stands out not only for Beats' holdings, but because Apple rarely buys other companies to bolster its bottom line. That's changed under Apple chief Tim Cook, who has dug into the company's $133 billion coffers and acquired 24 companies in the past 18 months. He is considering other additions to the company to help its products stand out from rivals, including Samsung, and inject a 「cool factor」 back into the company that has relied on iTunes, its iPhone and iPads for far too long. The Beats deal would make a lot of sense for Apple. 3.心得/评论(必需填写)： Apple想穿2498的旧鞋? --

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※ 发信站: 批踢踢实业坊(ptt.cc) ※ 转录者: hayatoman (59.120.66.84), 05/09/2014 09:22:22