大概讲了一下小威的美网事件跟这次广告的关联 而广告影片昨天(还是前天我忘了 我最近好累)也出炉了 https://www.youtube.com/watch?v=R3QiBfB4TCI Serena Williams' new Tampax ad eerily reminiscent of her U.S. Open outburst BY Matt Marrone DAILY NEWS SPORTS WRITER Updated Thursday, September 24th 2009, 4:25 PM First she went after a U.S. Open lineswoman. Now Serena Williams is taking aim at Mother Nature. In a new ad campaign for Tampax's Pearl tampons, the tennis star uses her, um, "take-this-ball-and-shove-it" attitude to "Slam Mother Nature" - firing a forehand shot at the fictional character as she arrives with her "Monthly Gift." The print advertisment - which will launch next month in teen magazines and women's lifestyle publications, along with a series of online videos, reads: "Serena Williams isn't about to let Mother Nature's Monthly Gift ruin her game." Williams' approach in the ad is eerily similar to the way she tried to stop a bad call from ruining her game in Flushing earlier this month, when she screamed at a line judge, "I swear to God, I'll f --- take this ball and shove it down your f --- throat" after she was called for a phantom foot fault. The subsequent code violation for her tirade came on match point, resulting in a loss to eventual champion Kim Clijsters - and a public relations nightmare for the defending U.S. Open champ. Her outburst wasn't enough to dissuade Tampax, apparently. "Serena embodies the energy, independence and strength we celebrate in women, and this exciting partnership is a game-changing moment for the feminine care industry," said Courtney Schuster, Associate Brand Manager of Tampax in a statement released this week. "In this creative, lighthearted campaign, Serena embodies the playful wit of Tampax as she continues to be a champion and successfully Outsmarts Mother Nature." -- --

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