作者cuhlin (栗子蒙布朗朗)
看板Q_ary
标题[问卷] 运动代言人外观吸引力、专业度对广告效果
时间Wed Oct 30 00:16:20 2019
问卷名称：运动代言人外观吸引力、专业度对广告效果之影响
--以国籍、产品配适度作为调节变项
研究目的：了解国内外运动代言人外型、专业度及与商品的合适程度，
对消费者广告态度、品牌态度及购买意愿之影响
填答条件：18岁以上皆可填写，一人限填一次
其他声明：
1.问卷时间约2-5分。
2.本研究采实验法，共有16组，进入连结後将会随机分配您进入其中一组问卷。
3.欲收到P币者，请於问卷最後填写PTT帐号。
4.研究资料采匿名制，仅作为硕士论文学术研究使用，感谢您。
5.若进入网址後无法显示问卷，请重新整理页面，将会自动将您分配至另一组问卷。
研究单位：私立辅仁大学大众传播研究所
研究者姓名：杨喻晴
联络人姓名：杨喻晴
联络方式：
[email protected]
问卷连结：
https://samanthas12s1.droppages.com
回馈 P币：税前100P 预计发放350份
问卷截止时间：有效样本数达到640份时
非常感谢大家填答，祝日日好日。
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※ 文章网址: https://webptt.com/cn.aspx?n=bbs/Q_ary/M.1572365782.A.829.html
※ 编辑: cuhlin (36.231.216.233 台湾), 10/30/2019 00:23:03
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