Sarver opens up about Suns Sarver开讲 Craig Harris The Arizona Republic Mar. 2, 2006 12:00 AM In his 18 months as owner of the Phoenix Suns, Robert Sarver has not strayed from controversy. In fact, it seems to easily find him. 在Sarver成为凤凰城太阳队的持有人的18个月中，他从不被外界的争论而感到迷失。事 实上，这些争论让我们更容易发现他的为人。 He first created a stir among fans with his exuberant courtside behavior, and he took his share of heat for trading Joe Johnson to Atlanta during the off-season. This week, fans were abuzz with Sarver's handling of Bryan Colangelo, who left the franchise as general manager for a similar job with the Toronto Raptors. 首先，他在场边的热情作风使他和球迷打成一片，接着在休季期间，他以股权施压促成 Joe Johnson送到亚特兰大这笔交易。这周，Bryan Colangelo远去多伦多而且做的是和 在凤凰城相同的工作，这让很多球迷对Sarver的处理能力颇有微词。 Sarver, chairman and chief executive of Western Alliance Bancorporation, made his fortunes in banking and real estate. The Tucson native, who now lives near San Diego with his wife and three sons, also is founder of Southwest Value Partners (SVP), a real estate investment company. Sarver现为Western Alliance Bancorporation的主席及总执行长，他以银行业及精算 业致富。Sarver出生於亚历桑那州土桑市，现在与妻子及三个儿子居住在圣地牙哥， 他同时也是Southwest Value Partner（SVP）的创办人-那是一间精算投资公司。 In a wide-ranging interview Wednesday with The Republic, Sarver talked about Colangelo, his business philosophy and the future of Jerry Colangelo, Bryan's father and chairman of the Suns. He also took a few shots at the media. Here are excerpts from the interview. 在周三The Republic对Sarver做漫谈性的访问，Sarver谈论到Colangelo、他的企业哲 学及Jerry Colangelo（Bryan的父亲，也是太阳队的董事长）的未来。他同时也拍了几 张照片。访谈内容摘录如下： Q: How does running the Suns compare to your other businesses? Q：经营太阳队和你自己的生意相比，有如何的差异吗？ A: "The thing about the Suns is it's emotional. It's more up and down. You have these games and when you win you are excited and when you lose, you are disappointed. But there is another game. In business, the emotion run a little smoother. It has its ups and downs, but in basketball there is so much excitement all the time. . . . A.：关於太阳队的事情都是属於感情上的，它比较容易让心情起起伏伏。当你赢球时， 你会觉得很兴奋，而当你输球时，会感到失望。而在我的商业竞赛中，情感运作地是比 较平顺的，它也是有起伏，但是篮球场上总是有较多令人兴奋的事情…。 "In the banking business, it's more quarter by quarter to see how we did. In basketball, you see how you did in two hours. Everything is sped up. The othe thing that is different is it's all in the public. In business, the pubic is concerned but in business you have shareholders and the public is concerned about results. You are evaluated and based on results. 「在银行业，我们通常是一季一季地看我们表现如何；而篮球比赛，你可以在2小时内 看到你做了什麽，所有的事情都是加速的，还有一点是和生意不一样的--所有的事情都 是公开的。在商业中，你会有股东，他们会关注你，但仅在商业行为中，而且只关心结 果。他们会以结果来评论你。」 "In sports, every move that is made is evaluated and every step of the way people are making their judgments whether it's good or bad. The public viewing of everything in sports is much different than business. . . . 「在运动上，每一个异动都是受评论的，而且，人们在评价的过程中并不管异动的最後 结果好坏。大众在运动上的每一个环节都注意到了，这和商业中有很大的不同…。」 "In sports, the (newspaper) columnists don't really want good results. In sports, a columnist or editorial writer will not tell your story. . . . That is different and I'm not accustomed to that." 「运动的专栏作家并不会真的想要有好的结果，不会告诉你事情真相…这是和商业所不 一样的，而我并不习惯这样。」 Q: Is this business different from others you have? Q：你会对此生意有差别待遇吗？ A: "People say that, but I disagree. With the money the players make, I don't have anyone in the bank making $60 million. Of all the companies I own, I can say these employees are the highest paid. In that part, the business is goofy. . . . But, it's still a business, and it still requires organization and people. It still requires a balancing of the budget, and it requires having a product you can sell to your customers and to try to meet and exceed expectations. And, it requires relationships with customers. . . . If you look at (professional) football, some of the best businessmen have the most successful records of owning teams. And some of the worst businessmen have some of the worst records of owning teams. Guys who have done really well in business have done really well in sports. A lot of the principles work in all aspects of business." A：「人们都这麽说，但我并不同意。关於球员们所创造的收入，我的银行中没人能在1 年赚6千万美金。在我所拥有的公司中，我可以说每一个职员都被给予最高薪。而在运动 这部份的生意是有点傻的…但这还是一个生意，它需要组织及人力、它需要财务平衡， 它也需要有一些商品可以卖给你的客户，并试着让达到预期的目标甚至是超出，它也要 顾及客户关系…如果你有在看职业足球，一些最棒的生意人拥有最佳成绩的球队，而一 些最差的生意人拥有着最差成绩的球队。那些能在商业表现杰出的人也同样在运动生意 上表现杰出。很多原则都可以用在各种生意上。」 Q: What have been your biggest thrills with the Suns? Q：太阳队最让你最感兴奋的事情是什麽？ A: "The day I bought the team. That was a big day for me. The day I went to Jerry's induction into the (Basketball) Hall of Fame. . . . I got goose bumps seeing all the history and tradition. And, I would say the last game we won in Dallas in the playoffs (last season) was just incredible!" A：「第一是在我买下这支球队的那天，那对我来说是个大日子，那天Jerry带我参观名人堂 …我在看到这所有的历史及传统後，我起了鸡皮疙瘩。还有一次是，我们在季後赛击败达拉 斯小牛的时候，这真是不可思议！」 Q: Disappointments? Q：又有什麽带给你失落？ A: "When Amar?(Stoudemire) got hurt, and he wasn't going to be available for a large part of the season. Right now, one of my disappointments is we sat down 18 months ago and negotiated a transition and Jerry and I had a lot of optimism. We had this dream as to how everything would work out. With Bryan deciding to leave and work in Toronto that part of the plan is not going to happen. . . . I have some disappointment in that." A：当Amare受伤，而且他将错过大部份的球季时，我感到失望。而现在，令我最失望 的是-当我们顺利越过这个过渡期，Jerry和我也充满了乐观，我们梦想让所有事都能 运作。但Bryan出走多伦多却不是在计画内发生的…我真的有一点失望。 Q: How do you handle criticism from the media and fans? Q：你怎麽面对来自媒体及球迷们的评论、指责？ A: "I have gotten used to it. Before I bought the team, I didn't really think about it. Before, I would just pick up the paper and see how owners would get grilled. I just didn't put myself in that situation. I was a little na鴳e. In the last 18 months, I have become accustomed to it. It wears on my wife and kids more than me. It doesn't really bother me. I get more concerned about the fans and making sure they are happy and getting the right product for what they deserve." A：我必须习惯这些。在我买下球队前，我没有认真思考过。以前，我只是拿起报纸，然後 看那些拥有人被拷问，我只是尽量不把自己放进那样的情况中。在过去18个月中，我渐渐适 应了，那些评论使我的妻小比我更疲倦。评论是没办法真正困扰我的，我现在更关心球迷们 并确保他们开心，而且要生产一些他们想要的商品。 Q: What's your relationship with fans? Q：你和球迷之间的关系如何？ A: "I think it's very, very good. The ones who come up and talk to you like you. By and large, most of the fans appreciate the enthusiasm that I show for the team and the energy I have. . . . I like to interact with the fans. I spend time in the upper bowl (at U.S. Airways Center) and I like to see what isimportant with the fans. I try to be a real person and they can relate to that." A：我认为非常非常好。人们走向你、和你聊天。基本上，大部份的球迷欣赏我对这支球队 所展现的热情及活力…我喜欢与球迷们互动。我花时间在美国航空中心球场而且我喜欢观 察什麽对球迷来说才是重要的。我试着成为一个真正可以和他们相处的人。 Q: Which teams do you want to model? Q：那些球队是你想要去仿效的？ A: "The Spurs and Pistons. Those are two teams that have not only won titles, but they have shown sustained success. They have been good for a while." A：马剌队及活塞队，他们不仅是拿过总冠军的球队，他们的胜利仍然持续着。 Q: Do they make money? Q：他们有赚钱吗？ A: "I don't know for sure. The league doesn't give you information team by team. But the way they have managed themselves financially has allowed them to be successful for a long period of time." A：我不知道。联盟不会给你每一队的资讯，但他们在财政上的管理已使他们可以长时 间保持成功。 Q: What's more important: being profitable or winning an NBA title? Q：对你来说：获利和总冠军那一个比较重要？ A: "Winning a title. But, it's tied together. My goal is not to take a profit and make a (financial) distribution. It's that I want to have the resources to have flexibility and to invest in the right pieces so we can be successful and win a title. No one buys a NBA team to live off the cash flow. If I wanted cash flow I would have bought something else. . . . No one will argue with the money I have spent. They may argue on how I spent it, but it's not that I haven't spent it. If you want a successful basketball team, you need to be on good financial ground. . . . A lot of teams spend a lot of money, but there is not a direct relation on the amount of money you spend to the success you will have on the court." Q：总冠军。但这两者是互有关联的，我的目标不是从中获利，我希望拥有弹性的资源并 投资在正确的地方，这样我们可以成功地拿下总冠军。没有人会买下NBA的球队然後靠营 运所得过活。如果我想要赚钱，我会优先考量买其他的东西…没有人会在我所花的钱上 有争议，他们可能有争议的是我如何花钱，但那并非我从未这样花过钱。如果你想有一 支成功的篮球队，你需要有一个良好的财务基础…很多球队花了大笔钱，但是球场上的 胜利和你所花的钱多寡并没有直接的关系。 Q: Does it bother you when people question how much you spend on the Suns? Q：当有人问你花多少钱在太阳队上面，你会为此感到困扰吗？ A: "Fans look at every single transaction as a transaction unto itself. But in reality, you have to look at everything as an overall game plan and an overall strategy. You have to have some methodology about it. You can't just look at each piece and evaluate it by itself. I don't hold it against people. It's their opinion. But, I have to look at all of the pieces together." A：球迷们注意着每一笔交易并视它为一个独立的交易，实际上，你必须注意每比赛计 画及全盘策略的每一件事，你不能只看单一小块事件，而对它下评断。我不能反对人们的 意见，因为那是他们的看法，但我自己必须综合看待每一小块事件。 Q: How long do you think fans will banter about the issue with Bryan Colangelo? Q：你觉得球迷们对於Bryan Colangelo的争议，会取笑多久？ A: "By the end of the week, it will pretty much be over. People will always be fond of him. He has his own legacy here. He is well liked, and he did very well. . . . The noise will go away, and we will be back to Phoenix Suns basketball." A：到这周末前，那将会结束。人们会永远喜欢他，他在此留下属於他的美好事物。他受 人们喜爱而且他做得非常好…那些杂音会散去，而我们会将重心回到太阳队的比赛。 Q: What is Jerry Colangelo's future with the franchise? Q：关於Jerry Colangelo未来会和太阳有什麽样的关系？ A: "It's up to him at this point. He's always welcome in the franchise and there is an important role for him. We talked about that 18 months ago, and not much has changed. The family tie (with Bryan) makes the situation more complicated, and you would have to ask him. . . . I would like him to be affiliated with the franchise." A：这一点要看他自己决定，他在这里是受欢迎的而且这里有一个为他而开的重要角色。 我们谈论了18个月，变动不多。但他的家庭的问题使情况变得复杂，这你最好去问他本 人…我依然希望他和我们保持联系。 Q: Is your final payment for the franchise due next June? Q：你会依约付钱给球队直到明年6月吗？ A: "Correct." A：是的。 Q: What's owed? Q：有欠债吗？ A: "Around $65 million. The team had a lot of debt. . . . We assumed all the debt. In round numbers, it was around $200 million in debt and a couple hundredin equity. We put 65 percent up front, and we owed 35 percent at the end of three years." A：大约6千500万，球队有很多的负债…我们假设全都是负债。大约2亿的负债和200万 的抵押款。我们可负担65%，所以我们将会3年有35%的负债。 Q: Will the team make money this year? Q：球队今年会赚钱吗？ A: "I don't know. In all honesty, it will be close. We will be right around to break even." A：我不知道，诚实说，损益应该相当接近。 Q: Did the team make money last year? Q：球队去年有赚钱吗？ A: "A little bit. But what was made was reinvested in capital improvements in the arena. There have been no distributions to the partners. It's all used to pay down debt and to put back into the arena. Our payroll this year went up $10 million, and it will go up next year. We have a great business staff, and they have done an excellent job to increase that revenue, which allows the payroll to go up." A：赚一点。但是所有赚的已拿去重新投资在球场的改善中。合夥人并未有红利分配。所有 的钱都用在解决负债及球场上。我们今年的薪资总额超过1千万，明年会继续升高。我们拥 有优秀的团队，他们在增加各项收入上有杰出表现，这也让我们的薪水能够继续提升。 Q: What will be the payroll next year? Q：明年的薪资总额大概会是如何？ A: "I don't know at this point." A：这一点我不知道。 Q: How are you different this season? Q：你这个球季有什麽样的改变？ A: "I am more reserved this year on the sidelines. I'm not more reserved in how I cheer, but I have become more professional, and I'm not doing stupid things. (Laugh). I would say I have matured a bit, but I'm not any less enthusiastic. I still clap and stand up and try to get the fans going. I am having as much fun this year as last. People confuse cheering and jumping at the game. I used to cheer for the University of Arizona Wildcats like that as a kid, and my dad cheered like that." A：我在场边变得比较含沉默，这不是指我对让我兴奋的事物感到冷淡，而是我变得比较 专 业了，而且我也不再做一些蠢事。（笑）我会说我有成熟一点，但我的热情丝毫不减 。我依然站起来拍来并鼓噪球迷们。我像去年一样享受很多乐趣。人们可能对於在比赛 中又叫又跳感到困惑，我已经习惯为亚历桑那大学野猫队欢呼，就像个小孩一样，而且 我爸也是这样。 Q: Do you keep negative articles about yourself? Q：你会保留那些对你负面评价的文章吗？ A: "I don't keep articles at all. . . . I read them. A lot of times, I look at the response from e-mails from fans. I really get more concerned about fans than I do the editorial. The editorials (writers) are writing to sell papers. The thing with the editorials and the two (Republic) guys who are killing me now - Bob Young and (Dan) Bickley - have never picked up the phone to ask me about the facts. It's just an editorial and it's meant to sell. . . . They are selling (papers). It's their job. I don't hold it against them." A：我从来不会去保留那些文章…我会读它。很多时候，我注意着球迷们传来的Email， 我从球迷那得到比较多的关心。报刊的作家是为卖钱而写，这样的作家和2个大众人物 正在封杀我-Bob Young和（Dan）Bickley-他们从不打通电话问我真相是什麽。这只是 他们要拿来卖钱所做的事…他们卖报纸。那是他们的工作，我不会拿着报纸去对抗他们。 Q: Some critics have suggested you wanted to get rid of Bryan Colangelo in order to put your mark on the team. Any truth to that? Q：有些评论猜测你是为了球队穿上你的标志而想办法摆脱Bryan Colangelo。这里面有 真相吗？ A: "I wanted to keep Bryan, but Bryan wanted to leave. . . . Four weeks ago I had no clue of anything other than both Colangelos were going to be involved in this organization for a long, long time. There is zero, zero truth to that (Bryan Colangelo suggestion). But that's a good conspiracy, and it sells." A：我希望留下Bryan，但是Bryan想要离开…四周来，我对这2位Colangelo所发生的故事没 有任何线索，你刚所讲的那种猜测不是真相，但却是一个很好的阴谋论，而且它大卖了。 资料来源：http://www.azcentral.com/sports/suns/articles/0302sarver0302.html -- 请多指教啊（囧） --

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