课程名称︰企业管理 课程性质︰财金系必修 课程教师︰林博文 开课学院：管理学院 开课系所︰财金系 考试日期（年月日）︰108.11.25 考试时限（分钟）：180 试题 : 选择题：每题三分 1) Whereas ____ is concerned with the means if getting things done, ____ is concerned with the ends, or attainment of organizational goals. A) effectiveness 效能; efficiency 效率 B) efficiency 效率; effectiveness 效能 C) effort 努力; efficiency 效率 D) efficiency 效率; experience 经验 2) Connie has an idea for a new product she would like to produce and market. Mintzberg would consider the activities necessary to form and launch her comp- any to be part of the ____ role. A) planning 规划 B) resource allocator 资源分派者 C) negotiator 协商者 D) entrepreneur 企业家 3) 下列哪一格不在费尧的十四个管理原则里？ A) 「个人利益小於团体利益」原则 (subordination of individual interest to the common good) B) 「集权化」原则 (centralization) C) 「矩阵组织」原则 (matrix organization) D) 「统一指挥」原则 (unity of command) 4) Harley Davidson makes motocycles but in its retail stores it also sells cl- othing , motocycle accessories, jewelry, and many related products carrying the Harley trademarks made by other companies. Harley Davidson is engaging in ____. A) global sourcing 全球采购 B) exporting 出口 C) franchising 加盟连锁 D) licensing 授权 5) The process of applying social and environmental criteria to an investment decision is known as ____. A) green screening 绿色筛择 B) value-based selection 附加价值筛选 C) violation of profit maximization 违反利润最大化 D) social screening 社会筛择 6) The ____ view of management is consistent with the stereotypical picture of the take-charge business executive who can overcome any obstacle in carrying out the organization's business. A) omnipotent 全能性观点 B) impotent无能力观点 C) omniscient 全知性观点 D) symbolic 象徵性观点 7) The major value-creating capabilities of the organization are known as its ____. A) strengths 优势 B) competitive advantages 竞争优势 C) core competencies 核心能力 D) resources 资源 8) An organization that grows using ____ focuses on its primary line of busin- ess and increases the number of products offered or markets served in this pr- imary busines. A) diversification 多角化成长 B) horizontal integration 水平整合 C) vertical integration 垂直整合 D) concentration 专注核心 9) Developing a new automobile requires the services of many types if experts such as design and electronics engineers, procurers, metallurgists-the list is extensive, Rather than employ these individual directly, the automaker will outsource the work. The specialists then work at facilities owned by the auto- maker rather than at their own employer's places. This demonstrates a type of ____. A) matrix organization 矩阵式组织 B) team structure 团队结构 C) project structure 专案结构 D) boundaryless organization 无疆界结构 10) A written statement that explains the job content, environment, and condi- tion of employment is called a ____. A) job specification 工作规范书 B) job preview 工作预览 C) job manual 工作手册 D) job description 工作说明书 11) The ____ method utilizes feedback from supervisors, employees, and cowork- ers. A) multiperson comparison 多人比较 B) 360-degree appraisal 360度评估回馈 C) cirtical incident 重要事件法 D) graphic rating scale 评等尺度 12) A ____ system rewards employees for the job competencies they demonstrate. A) piece-rate pay 按件计酬 B) skill-vased pay 技术基础薪酬 C) variable pay 变动薪酬 D) performance-based pay 绩效表现计酬 13) ____ is the deliberate manipulation of information to make it appear more favorable to the receiver. A) Framing 构框 B) Encoding 编码 C) Screening 筛择 D) Filtering 过滤 14) Organizational communication that is not defined by the organization's structural hierarchy known as ____ communication. A) external 外部沟通 B) passive 被动沟通 C) informal 非正式沟通 D) controlled 受控沟通 15) ____ theory explains how we judge people differently depending on what me- aning we ascribe to a given behavior. A) Perception 知觉 B) Behavior 行为 C) Attribution 归因 D) Stereotyping 刻板印象 简答题：名词解释 每题五分 1. Scientific Management 科学管理学派 2. Bounded Rationality 受限理性 3. Glass Ceiling 玻璃天花板 4. Idea Champion 创想斗士 5. First-mover Advantage 先行者优势 6. Aceeptance Theory of Authority 职权接受理论 7. Job Satisfaction 工作满意度 应用问答题：20分 1. 组织文化的本质包含七大构面，请依您自己的感受描述台大管理学院的文化特性。 2. 请描述大五人格模型 Big Five model，并试着利用此模型描述你所属的小组成员在各 面向上同值性高或者相当多元。 选择题答案：BDCDD ACDDD BBDCC --

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