作者 kreen (大晴天。) 看板 Kreen
标题 Re: [NBA] Bruce Levenson 想卖老鹰的真正动机
时间 Fri Sep 12 22:20:22 2014
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The Mess in Atlanta: What Bruce Levenson’s Email
and Exit Mean for the Future of the Hawks
http://es.pn/1wmnxga
by Zach Lowe
导因:
Bruce Levenson 在 2012 封馆时歧视黑人球迷的 E-mail
被曝光,主因是他不想把票卖给穷的黑人,希望多想一点
方案吸引有钱的白人球迷。
老鹰的现实:
1.主场上座率过低,且 70% 都是黑人进场,战绩好的时
候上座率不到联盟平均,战机差的时候是联盟倒数前三
名。
2.老鹰上季亏损 23.9M,在联盟中亏第五多,仅次於篮网
、夏洛特黄蜂、灰狼、活塞。
Levenson 现况:
1.对黑人的看法
-黑人球迷不会像白人球迷一样去买周边商品
-黑人球迷比较少家庭客
所以他透过一些方法试图降低黑人球迷的比例,像是减
少放饶舌音乐、让白人球迷出现在镜头前之类的。
2.商业条件
-他是老鹰的实际控制者,不须其他人同意就可贩卖
-快艇跟公鹿的高溢价让人很有卖的理由。
买卖球队现况:
1.联盟接近跟 ESPN、Turner 达成转播合约
联盟自 2016-17後将收获每年 20 亿美元以上(现在每
年只有九亿),经济泡沫将更不会破灭,事实上相当多
买家对购买球队感到兴趣。
2.潜在买家可能把球队搬离亚特兰大
最着名的例子是 Chris Hansen 的西雅图团队,当初他
报价给国王的时候是 6 亿 + 额外的 3亿球场。现在他
们对老鹰也感到兴趣。
-
本文还提到 Danny Ferry 对 Deng的歧视和老鹰产权争议
,我觉得那不是重点就不整理了,有兴趣可以自己点进去
看。
※ 引述《kreen (大晴天。)》之铭言:
: What's Bruce Levenson's real motivation for selling
: the Hawks?
: http://bit.ly/1wbTJCW
: by Chris Mannix
: "I think you've got to be very, very careful when you start making blanket
: statements about what people say and think, as opposed to what they do. It's
: a very, very slippery slope." – Mark Cuban, last April.
: Were the contents of Bruce Levenson’s email reprehensible?
: Absolutely.
: Should it have cost him his team?
: Well…
: By now you know the story: In the summer of 2012, Levenson, the majority
: owner of the Atlanta Hawks, fired off an email to Hawks general manager Danny
: Ferry and two of the team’s minority owners. In the email, which was
: intended to address legitimate business issues, Levenson made a series of
: ignorant, racially insensitive remarks.
: He connected the team’s financial struggles directly to its largely black
: fan base, suggesting, in as bizarre a way as possible, that the team should
: strive to attract a larger white audience by incorporating more white
: cheerleaders, by playing music that would appeal to “a 40-year old white guy
: ” and by diversifying, of all things, the kiss-cam that scans the crowd
: between quarters.
: In July, Levenson, according to the NBA, handed the email over to league
: officials. On Sunday, in carefully prepared joint statements, the league and
: Levenson announced he would sell his stake in the team.
: Now, there are a handful of unanswered questions. Did the NBA encourage — or
: even order — Levenson to sell the team? His decision to do so certainly made
: the league’s life a little easier. There is no clean way to boot an owner
: with the stench of racism attached to him, but the orderly way the NBA and
: Levenson made the announcement, an announcement conveniently dumped into the
: middle of a day dominated by the start of the NFL season, certainly makes
: things simpler.
: Did Levenson want to sell the team? There is evidence of that, too. In 2011,
: Levenson thought he had a deal to sell the Hawks to California businessman
: Alex Meruelo, only to have negotiations fall apart at the 11th hour. The NBA
: landscape has changed dramatically since then, with sales of the Milwaukee
: Bucks ($550 million) and Los Angeles Clippers ($2 billion) sending franchise
: values skyrocketing and the promise of a lucrative new television deal
: serving as a carrot that has prospective owners tripping over themselves to
: overbid. A team like the Hawks, which Forbes recently valued at $425 million,
: could fetch double that.
: “I think what happened was he saw how much teams were going for and wanted
: to make some money,” a rival team executive said. “What he said was wrong
: but to me it seems like an excuse to sell.”
: But what if Levenson didn’t want to sell? Should the NBA have the right to
: force him to?
: Should anyone?
: Levenson isn’t Donald Sterling. Sterling, the recently deposed Clippers
: owner, had a documented history of racist, discriminatory behavior well
: before his rant to a former mistress. Levenson has none. But make no mistake,
: Levenson's fate is directly connected to Sterling. The NBA reacted swiftly to
: racist comments made by Sterling, banning him for life and immediately
: beginning the process that ultimately resulted in Sterling being stripped of
: his team. Many owners were uncomfortable with such a harsh punishment, most
: notably Cuban, who worried about setting this kind of precedent for comments
: made in private. This is an example of why.
: If Levenson had resisted selling his stake, things would have undoubtedly
: become ugly. Some owners would support him, most players would have likely
: lined up against him and the fan base that Levenson was so dismissive of
: would have stayed away in droves. Sponsors would flee and the story would
: pollute the Hawks season, sabotaging it from the start. Levenson, one of
: Sterling's harshest critics, had to know there was no way he could survive
: this, that in a post-Sterling world a racially charged email like that was a
: death sentence for his ownership.
: "If you're angry about what I wrote, you should be," Levenson said in a
: statement. "I'm angry at myself, too. It was inflammatory nonsense. ... I'm
: truly embarrassed by my words."
: Banishing Sterling was the right thing to do, but the NBA opened Pandora’s
: Box when it did. One comment, one email, one statement never meant to become
: public can have catastrophic results. Levenson had an ugly skeleton buried in
: his closet, a skeleton he had to know would eventually emerge. Across the
: league, other NBA owners must be asking themselves the same question: Do I?
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※ 发信站: 批踢踢兔(ptt2.cc), 来自: 220.134.106.87
1F:→ JoshSmith:可以帮我贴or借转老鹰板吗?thx~推 09/12 23:09
2F:→ kreen:你转过去吧~推 09/12 23:33
--
※ 发信站: 批踢踢实业坊(ptt.cc), 来自: 111.254.50.132
※ 文章网址: http://webptt.com/cn.aspx?n=bbs/Hawks/M.1410542492.A.98E.html
※ 编辑: JoshSmith (111.254.50.132), 09/13/2014 01:21:38
3F:推 sunny16: 老鹰真的是蛮怪的...位於亚特兰大 感觉却像大联盟的光芒 09/14 18:12
4F:→ sunny16: 一样没人气 而且话题讨论度也真的很低 09/14 18:14
5F:推 marklou46: Atlanta明明大城市不是? 同城勇士明明... 09/16 01:28
6F:推 sunny16: 就是这样才纳闷 不知道老鹰为何缺人气... 09/21 03:15
7F:推 auron4041: 球队一直不上不下 以及没有一个高人气的当家球星吧 10/13 09:51
8F:→ auron4041: J.Johnson和J.Smith感觉都少了一点全明星的感觉 10/13 09:53
9F:→ auron4041: 不过我觉得老鹰老板在唬烂 只是单纯不赚钱想卖球队 10/13 09:55
10F:→ auron4041: 不然球迷是黑是白根本没那麽大的影响吧 努力增加上座率 10/13 09:57
11F:→ auron4041: 反而比较重要吧 10/13 09:57
12F:推 sunny16: 如果Webber真的买下 不知道未来会不会走的更远? 10/17 00:15
13F:推 sunny16: 不过可以确定的是 绝对比现在好很多 10/17 00:17
14F:推 sssfrost: 最近看了一下外国讨论区,发现大家对 FERRY 离职、 10/17 21:37
15F:推 sssfrost: 总教练 BUD 身兼 GM 一事满期待的。好吧,希望是好事 10/17 21:38
16F:推 sssfrost: 然後我记得 LEVENSON 其实是不错的老板,当年经营权 10/17 21:38
17F:推 sssfrost: 大战中,他也是反 BELKIN 的一员,曾经的球团老板调查中 10/17 21:39
18F:推 sssfrost: 他也是被评价为少数非常把球迷放在心上的老板 10/17 21:39
19F:推 sssfrost: 但既然他可能无心继续经营,也是没有办法的事 10/17 21:40
20F:推 sunny16: 印象中没错的话 Belkin是不是当初反对Joe Johnson来? 10/29 02:23
21F:推 sunny16: 然後被其他股东赶走了 10/29 02:26